#BeatYourBest with Intratec Performance

This is a video script I put together for Intratec Performance Apparel, a manufacturer of performance-grade tees for runners and athletes. From root to fruit, I came up with the concept of “This is our story ” to show just how Intratec Performance, a very young apparel company, came into being. I put the storyboard

#BeatYourBest Social Media Campaign

Intratec Performance launched a social media marketing campaign behind #BeatYourBest hashtag (explanation on how this hashtag came to be found in this post. Customer engagement, brand awareness and most importantly, orders for custom tees increased.